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~subject:"Sports marketing"
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Search: subject_exact:"Sportorganisation"
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Sports marketing
Sportorganisation
1,806
Sport organization
1,776
Profisport
1,027
Professional sports
1,025
Fußball
724
Football
719
Sport
466
Sportmarketing
460
Sports
438
Consumer behaviour
266
Konsumentenverhalten
266
Sports economics
258
Sportökonomik
258
Deutschland
234
Germany
218
Sportler
180
Athletes
176
Arbeitsgruppe
172
Team
171
USA
169
United States
167
Ball game
145
Ballsport
145
Sportveranstaltung
135
Sport event
132
Sportpolitik
121
Sport policy
119
Europa
111
Europe
108
Sportmanagement
108
Management
106
Sport management
105
Theorie
100
Theory
99
Nonprofit-Organisation
97
Nonprofit organization
94
Beziehungsmarketing
92
Relationship marketing
92
Brand management
89
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239
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56
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Article
383
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75
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368
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368
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24
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24
Graue Literatur
22
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22
Arbeitspapier
14
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14
Working Paper
14
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8
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417
German
35
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3
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2
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1
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Ko, Yong Jae
8
Kunkel, Thilo
8
Biscaia, Rui
7
Heere, Bob
7
Katz, Matthew
7
Shuv-Ami, Avichai
7
Uhrich, Sebastian
7
Vrontis, Demetris
7
Chadwick, Simon
6
Funk, Daniel C.
6
Nufer, Gerd
6
Thrassou, Alkis
6
Delia, Elizabeth B.
5
Dickson, Geoff
5
Doyle, Jason P.
5
James, Jeffrey D.
5
Kim, Yu Kyoum
5
Lock, Daniel
5
McDonald, Heath
5
Schade, Michael
5
Sveinson, Katherine
5
Wann, Daniel L.
5
Ahn, Taesoo
4
Anagnostopoulos, Christos
4
Baker, Thomas A., III.
4
Bühler, André W.
4
Frawley, Stephen
4
Havard, Cody T.
4
Hoeber, Larena
4
Inoue, Yuhei
4
Jang, Wonseok
4
Madden, Paul
4
O'Reilly, Norm
4
Wear, Henry
4
Yoshida, Masayuki
4
Zhang, James J.
4
Alonso, Abel Duarte
3
Asada, Akira
3
Behrens, Anton
3
Breuer, Christoph
3
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Fachhochschule Reutlingen / European School of Business
2
Athens Institute for Education and Research
1
Center for Economic Research <Tilburg>
1
Peter Lang GmbH
1
Verlag Franz Vahlen
1
Published in...
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Journal of sport management : the official journal of the North American Society of Sport Management
43
European Sport management quarterly : ESMQ
40
International journal of sports marketing & sponsorship
38
Sport management review
38
International journal of sport management and marketing : IJSMM
37
Sport marketing quarterly : preferred journal of the Sport Marketing Association
31
Journal of business research : JBR
7
International journal of sport finance
5
Sport, Business and Management : an international journal ; SBM
5
The journal of brand management : an international journal
5
European journal of operational research : EJOR
4
Journal of strategic marketing
4
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
4
Routledge international handbooks
4
Services marketing quarterly
4
Customer-centric marketing strategies : tools for building organizational performance
3
European journal of international management : EJIM
3
Journal for global business advancement : JGBA
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
Journal of risk and financial management : JRFM
3
Journal of sports economics
3
Strategies in sports marketing : technologies and emerging trends
3
The journal of services marketing
3
Working papers / Harvard Business School, Division of Research
3
Asia Pacific journal of marketing and logistics
2
Corporate reputation review
2
International journal of business and globalisation : IJBG
2
International journal of revenue management : IJRM
2
Journal of retailing and consumer services
2
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
2
Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
2
Marketing analysis in sport business : global perspectives
2
Reutlinger Diskussionsbeiträge zu Marketing und Management
2
The marketing review
2
The service industries journal
2
Advances in media, entertainment, and the arts (AMEA) book series
1
Arbeitsbericht
1
Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
1
Arbeitspapiere des Lehrstuhls / Westfälische Wilhelms-Universität, Münster, Lehrstuhl für Betriebswirtschaftslehre insbesondere Controlling
1
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ECONIS (ZBW)
458
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51
Team loyalty and intergenerational influence : the role of nurturant fathering in the transference process
White, Daniel
;
Williams, Dylan
;
Dwyer, Sean
;
White, Darin
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 203-220
Persistent link: https://www.econbiz.de/10014232479
Saved in:
52
Factors influencing fan acceptance or rejection of a sport team's revolutionary rebrand
Simmons, Jason M.
;
Naraine, Michael L.
;
Greenwell, Chris
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 91-104
Persistent link: https://www.econbiz.de/10014315760
Saved in:
53
Which fantasy sports players will bet on sports? : a trait-based predictive model of fantasy sport players engaging in sports betting
Houghton, David M.
;
Nowlin, Edward L.
;
Walker, Doug
; …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 105-123
Persistent link: https://www.econbiz.de/10014315762
Saved in:
54
Aggressive motives and fan passion across different types of sports
Greenwell, Chris
;
Yoo, Sin Wook
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 162-171
Persistent link: https://www.econbiz.de/10014315792
Saved in:
55
The impact of special events and fan-player bonding on identified fan consumption : a study of professional soccer in the USA
Gutierrez, Diego
;
Zboja, James J.
;
Briggs, Kristie
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 141-160
Persistent link: https://www.econbiz.de/10014317618
Saved in:
56
Examining racial discrimination in fantasy team selection : the case of Czech soccer fans
Kotrba, Vojtech
;
Dwyer, Brendan
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 248-267
Persistent link: https://www.econbiz.de/10014317626
Saved in:
57
Just one screen is not enough : Social TV role to Brazilian fans of Major League Soccer
Moura, Bruno Melo
;
Souza-Leão, André Luiz Maranhão de
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
3
,
pp. 326-353
Persistent link: https://www.econbiz.de/10014317840
Saved in:
58
Feeling vital by watching sport : the roles of team identification and stadium attendance in enhancing subjective vitality
Yoshida, Masayuki
;
Sato, Mikihiro
;
Doyle, Jason P.
- In:
Journal of sport management : the official journal of …
37
(
2023
)
4
,
pp. 229-242
Persistent link: https://www.econbiz.de/10014318067
Saved in:
59
Motivations for crowdinvesting in European football clubs
Kościółek, Szczepan
- In:
Journal of sport management : the official journal of …
37
(
2023
)
4
,
pp. 243-255
Persistent link: https://www.econbiz.de/10014318076
Saved in:
60
Assessing key performance indicators of corporate social responsibility initiatives in sport
McCullough, Brian P.
;
Trail, Galen T.
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
1
,
pp. 82-103
Persistent link: https://www.econbiz.de/10014282435
Saved in:
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