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~subject:"Strategic management"
~type_genre:"Reprint"
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Search: subject:"Kundenorientierung"
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Strategic management
Beziehungsmarketing
47
Relationship marketing
47
Consumer behaviour
9
Konsumentenverhalten
9
Marketing management
8
Marketingmanagement
8
Brand management
7
Markenführung
7
Brand
6
Dienstleistungsqualität
6
Markenartikel
6
Service quality
6
Customer satisfaction
5
Kundenzufriedenheit
5
Dienstleistungsmarketing
4
Lieferantenmanagement
4
Marketing
4
Services marketing
4
Strategisches Management
4
Supplier relationship management
4
Confidence
3
Dienstleistungssektor
3
Marketing theory
3
Marketingtheorie
3
Service industry
3
USA
3
United States
3
Vertrauen
3
Brand image
2
Computer-assisted marketing
2
Corporate culture
2
E-commerce
2
Electronic Commerce
2
Erfolgsfaktor
2
IT-gestütztes Marketing
2
Key account management
2
Key-Account-Management
2
Learning organization
2
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Article
4
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Reprint
Article in journal
186
Aufsatz in Zeitschrift
186
Aufsatz im Buch
81
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81
Hochschulschrift
34
Thesis
31
Case study
21
Fallstudie
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Graue Literatur
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Non-commercial literature
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19
Sammelwerk
19
Aufsatzsammlung
17
Ratgeber
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8
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8
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4
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3
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3
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2
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1
Company information
1
Firmeninformation
1
Glossar enthalten
1
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1
Sammlung
1
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1
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English
4
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Ewing, Michael
1
Fu, Frank Q.
1
Halstead, Diane
1
Jones, Eli
1
Kinni, Theodore
1
Matsuno, Ken
1
Mentzer, John T.
1
Richards, Keith A.
1
Shumanov, Michael
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Executing strategy for business results
1
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
1
Strategic information systems ; Vol. 2
1
Strategic sales and strategic marketing
1
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ECONIS (ZBW)
4
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Developing a strategic framework of key account performance
Jones, Eli
;
Richards, Keith A.
;
Halstead, Diane
;
Fu, …
- In:
Strategic sales and strategic marketing
,
(pp. 33-47)
.
2011
Persistent link: https://www.econbiz.de/10008798059
Saved in:
2
Developing a global CRM strategy
Shumanov, Michael
;
Ewing, Michael
-
2010
Persistent link: https://www.econbiz.de/10003903325
Saved in:
3
The effects of strategy type on the market orientation-performance relationship
Matsuno, Ken
;
Mentzer, John T.
-
2009
Persistent link: https://www.econbiz.de/10003835853
Saved in:
4
How strategic is your sales strategy?
Kinni, Theodore
- In:
Executing strategy for business results
,
(pp. 101-109)
.
2007
Persistent link: https://www.econbiz.de/10003659753
Saved in:
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