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~subject:"Strategisches Management"
~type_genre:"Company information"
~type_genre:"Konferenzbeitrag"
~type_genre:"Systematic review"
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Strategisches Management
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64
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ECONIS (ZBW)
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1
The positioning of CEOs as advocates and activists for societal change : reflecting media, receptive and strategic cornerstones
Bojanic, Vanja
- In:
Journal of communication management
27
(
2023
)
3
,
pp. 398-413
Persistent link: https://www.econbiz.de/10014364062
Saved in:
2
Actions speak louder than words : strategic communication and (un)intentional signalling : a semio-pragmatic taxonomy
Palmieri, Rudi
;
Rocci, Andrea
- In:
Journal of communication management
27
(
2023
)
3
,
pp. 345-361
Persistent link: https://www.econbiz.de/10014364051
Saved in:
3
Handbuch Strategische Kommunikation : Grundlagen - innovative Ansätze - praktische Umsetzungen
Bruhn, Manfred
(
ed.
);
Esch, Franz-Rudolf
(
ed.
); …
-
2016
-
2., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011414908
Saved in:
4
Bulwark of the company or advocate of stakeholders? : public relations strategies between influencing and consulting
Hoffjann, Olaf
;
Hachmeister, Philine
- In:
The management game of communication
,
(pp. 99-119)
.
2016
Persistent link: https://www.econbiz.de/10011568178
Saved in:
5
CSR and the mediated emergence of strategic ambiguity
Guthey, Eric
;
Morsing, Mette
- In:
Journal of business ethics : JOBE
120
(
2014
)
4
,
pp. 555-569
Persistent link: https://www.econbiz.de/10010355698
Saved in:
6
Defining strategy using vision and mission statements of Croatian organizations in times of crisis
Tanković, Ana Čuić
- In:
Economic research
(
2013
),
pp. 331-342
Persistent link: https://www.econbiz.de/10011526588
Saved in:
7
Strategie und Organisation der Daimler-Benz-AG : eine Fallstudie
Bea, Franz Xaver
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000628868
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