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~subject:"Success factor"
~subject:"Tourism industry"
~type_genre:"Aufsatz im Buch"
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Success factor
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Strategic place branding methodologies and theory for tourist attraction
4
Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
1
Cultural tourism and sustainable local development
1
Destination branding : creating the unique destination proposition
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European cities in dynamic competition : theory and case studies on urban governance, strategy, cooperation and competitiveness
1
Event tourism and destinations : case studies and best practice
1
Mathematische Methoden der Wirtschaftswissenschaften : Festschrift für Otto Opitz
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Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
1
Standortwettbewerb und Tourismus : regionale Erfolgsstrategien
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ECONIS (ZBW)
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Key factors for successful city marketing: an example from Münster
Spinnen, Bernadette
- In:
European cities in dynamic competition : theory and …
,
(pp. 113-121)
.
2018
Persistent link: https://www.econbiz.de/10011915184
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2
A theoretical approach for sustainable communication in city branding : multilateral symmetrical communication model
Bıçakçı, Ayşe Banu
;
Genel, Zeynep
- In:
Strategic place branding methodologies and theory for …
,
(pp. 41-66)
.
2017
Persistent link: https://www.econbiz.de/10011692408
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3
Steps toward a city marketing mix and its perception measurement
Mišič, Katja Udir
;
Podnar, Klement
- In:
Strategic place branding methodologies and theory for …
,
(pp. 67-86)
.
2017
Persistent link: https://www.econbiz.de/10011692409
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4
The role of culture in city branding
Ozer, Selda Uca
- In:
Strategic place branding methodologies and theory for …
,
(pp. 227-244)
.
2017
Persistent link: https://www.econbiz.de/10011694206
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5
The role of movies/TV series in building country/city/destination brands
Şahbaz, Ramazan Pars
;
Bayram, Ali Turan
- In:
Strategic place branding methodologies and theory for …
,
(pp. 269-282)
.
2017
Persistent link: https://www.econbiz.de/10011694217
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6
The impact of cultural events on city image : Rotterdam, Cultural Capital of Europe 2001
Richards, Greg
;
Wilson, Julie
-
2010
Persistent link: https://www.econbiz.de/10003914428
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7
Valuing urban cultural heritage
Nijkamp, Peter
;
Riganti, Patrizia
- In:
Cultural tourism and sustainable local development
,
(pp. 57-72)
.
2009
Persistent link: https://www.econbiz.de/10003816789
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8
Controlling von Business Improvement Districts (BID) : Grundlagen und exemplarische Entwicklung eines Indikatorensets
Hartmann, Rainer
;
Peters, Julia Eva
- In:
Business Improvement Districts (BID) : Grundlagen - …
,
(pp. 45-67)
.
2008
Persistent link: https://www.econbiz.de/10003634249
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9
Brand Singapore: the hub of "New Asia"
Ooi, Can Seng
- In:
Destination branding : creating the unique destination …
,
(pp. 242-260)
.
2008
Persistent link: https://www.econbiz.de/10003845432
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10
Stadtmarketing und Regionalisierung : Herausforderungen der Zukunft
Grabow, Busso
- In:
Standortwettbewerb und Tourismus : regionale …
,
(pp. 27-38)
.
2006
Persistent link: https://www.econbiz.de/10003374426
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