//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Success factor"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kommunales Marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Success factor
City marketing
173
Stadtmarketing
173
Deutschland
39
Germany
39
Brand management
22
Markenführung
22
Stadtentwicklung
22
Urban development
22
China
14
Big event
11
Großveranstaltung
11
Tourism marketing
11
Tourismusmarketing
11
Stakeholder
9
Brand image
8
Central city
8
Innenstadt
8
Markenimage
8
Theorie
8
Theory
8
Erfolgsfaktor
7
Event marketing
7
Event-Marketing
7
Megacity
7
Megastadt
7
Sport event
7
Sportveranstaltung
7
Business Improvement District
6
Business improvement district
6
Städtetourismus
6
USA
6
United States
6
Urban tourism
6
Australia
5
Australien
5
Nachhaltige Entwicklung
5
Sustainable development
5
Tourism industry
5
Tourismuswirtschaft
5
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
7
Hochschulschrift
5
Thesis
5
Article in journal
2
Aufsatz in Zeitschrift
2
Case study
2
Fallstudie
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
German
4
English
3
Author
All
Decker, Reinhold
2
Bornemeyer, C.
1
Bornemeyer, Claudia
1
Bıçakçı, Ayşe Banu
1
Genel, Zeynep
1
Grabow, Busso
1
Hartmann, Rainer
1
Mišič, Katja Udir
1
Peters, Julia Eva
1
Podnar, Klement
1
Spinnen, Bernadette
1
Temme, Thorsten
1
more ...
less ...
Published in...
All
Strategic place branding methodologies and theory for tourist attraction
2
Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
1
European cities in dynamic competition : theory and case studies on urban governance, strategy, cooperation and competitiveness
1
Mathematische Methoden der Wirtschaftswissenschaften : Festschrift für Otto Opitz
1
Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
1
Standortwettbewerb und Tourismus : regionale Erfolgsstrategien
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Key factors for successful city marketing: an example from Münster
Spinnen, Bernadette
- In:
European cities in dynamic competition : theory and …
,
(pp. 113-121)
.
2018
Persistent link: https://www.econbiz.de/10011915184
Saved in:
2
A theoretical approach for sustainable communication in city branding : multilateral symmetrical communication model
Bıçakçı, Ayşe Banu
;
Genel, Zeynep
- In:
Strategic place branding methodologies and theory for …
,
(pp. 41-66)
.
2017
Persistent link: https://www.econbiz.de/10011692408
Saved in:
3
Steps toward a city marketing mix and its perception measurement
Mišič, Katja Udir
;
Podnar, Klement
- In:
Strategic place branding methodologies and theory for …
,
(pp. 67-86)
.
2017
Persistent link: https://www.econbiz.de/10011692409
Saved in:
4
Controlling von Business Improvement Districts (BID) : Grundlagen und exemplarische Entwicklung eines Indikatorensets
Hartmann, Rainer
;
Peters, Julia Eva
- In:
Business Improvement Districts (BID) : Grundlagen - …
,
(pp. 45-67)
.
2008
Persistent link: https://www.econbiz.de/10003634249
Saved in:
5
Stadtmarketing und Regionalisierung : Herausforderungen der Zukunft
Grabow, Busso
- In:
Standortwettbewerb und Tourismus : regionale …
,
(pp. 27-38)
.
2006
Persistent link: https://www.econbiz.de/10003374426
Saved in:
6
Erfolgskontrolle im Stadtmarketing
Decker, Reinhold
;
Bornemeyer, Claudia
- In:
Stadtmarketing : Stand und Perspektiven eines …
,
(pp. 99-109)
.
2002
Persistent link: https://www.econbiz.de/10001726291
Saved in:
7
Erfolgsfaktorenforschung im Stadtmarketing unter besonderer Berücksichtigung multivariater Analysemethoden
Bornemeyer, C.
;
Temme, Thorsten
;
Decker, Reinhold
- In:
Mathematische Methoden der Wirtschaftswissenschaften : …
,
(pp. 207-221)
.
1999
Persistent link: https://www.econbiz.de/10001424581
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->