//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Werbung"
~type_genre:"Conference proceedings"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingplanung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Werbung
Marketing management
132
Marketingmanagement
132
Marketing
33
Deutschland
29
Germany
29
Marketing theory
22
Marketingtheorie
22
Market research
17
Marktforschung
17
Consumer behaviour
16
Konsumentenverhalten
16
Theorie
16
Theory
16
Welt
13
World
13
USA
12
United States
12
Management
11
Beziehungsmarketing
10
Relationship marketing
10
Advertising
9
Brand management
8
Markenführung
8
Russia
8
Russland
8
Selling
8
Verkauf
8
Organisatorischer Wandel
7
Organizational change
7
Unternehmen
7
Innovation
6
Strategisches Management
6
Auslandsinvestition
5
Corporate Social Responsibility
5
Eastern Europe
5
Europa
5
Europe
5
Foreign investment
5
Innovation management
5
more ...
less ...
Type of publication
All
Book / Working Paper
10
Type of publication (narrower categories)
All
Conference proceedings
Article in journal
277
Aufsatz in Zeitschrift
277
Aufsatz im Buch
55
Book section
55
Graue Literatur
44
Non-commercial literature
44
Collection of articles of several authors
33
Sammelwerk
33
Lehrbuch
32
Textbook
29
Hochschulschrift
23
Aufsatzsammlung
21
Thesis
17
Konferenzschrift
16
Arbeitspapier
15
Working Paper
15
Bibliografie enthalten
12
Bibliography included
12
Case study
8
Fallstudie
8
Glossar enthalten
6
Glossary included
6
Bibliografie
5
Fallstudiensammlung
4
Guidebook
4
Handbook
4
Handbuch
4
Ratgeber
4
Einführung
3
Nachschlagewerk
3
Reference book
3
Reprint
3
Wörterbuch
3
Collection of articles written by one author
2
Festschrift
2
Sammlung
2
Systematic review
2
Übersichtsarbeit
2
Amtsdruckschrift
1
more ...
less ...
Language
All
English
7
Russian
3
Author
All
Semerkova, L. N.
2
Arnold, Todd J.
1
Bušljeta Banks, Ivana
1
Eisend, Martin
1
Houston, Michael J.
1
Jørgensen, Steffen
1
Lutz, Richard J.
1
Sibirskaja, E. V.
1
Zaccour, Georges
1
more ...
less ...
Institution
All
American Marketing Association
2
European Advertising Academy
2
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
European Society for Opinion and Marketing Research
1
ICORIA <10, 2011, Berlin>
1
ICORIA <12., 2013, Zagreb>
1
International Conference on Marketing and Development
1
International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
1
Marx Károly Közgazdaságtudományi Egyetem <Budapest>
1
Meždunarodnaja Naučno-Praktičeskaja Konferencija Reklamnyj Rynok Rossii: Problemy i Perspektivy <2010, Orel>
1
Oblast Orel
1
Summer Educators' Conference <2012, Chicago, Ill.>
1
more ...
less ...
Published in...
All
Advances in advertising research
2
AMA proceedings series
1
European Advertising Academy
1
Gabler Research
1
Lecture notes in economics and mathematical systems : LNEMS
1
Research
1
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Extending the boundaries of advertising : [extended versions of papers presented at the 12th ICORIA (International Conference on Research in Advertising) Zagreb, Croatia in June 20...
Bušljeta Banks, Ivana
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10010458141
Saved in:
2
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
3
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in Ju...
Eisend, Martin
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009744454
Saved in:
4
Reklamnyj rynok Rossii: problemy i perspektivy : meždunarodnaja naučno-praktičeskaja konferencija, (Orel, 20 aprelja 2010 g.) ; materialy i doklady
Sibirskaja, E. V.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008778353
Saved in:
5
Opyt i problemy marketingovoj dejatelʹnosti v rossijskom predprinimatelʹstve : sbornik statej VIII Vserosijskoj naučno-praktičeskoj konferencii, ijunʹ 2007 g.
Semerkova, L. N.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10008909910
Saved in:
6
Opyt i problemy marketingovoj dejatelʹnosti v rossijskom predprinimatelʹstve : sbornik materialov VI Vserossijskoj naučno-praktičeskoj konferencii, 7 - 8 ijunja 2005 g.
Semerkova, L. N.
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003920535
Saved in:
7
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
Jørgensen, Steffen
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10000594797
Saved in:
8
ESOMAR Conference on: America, Japan and EC '92, the Prospects for Marketing, Advertising and Research : Venice (Italy), 18th - 20th June 1990
1990
Persistent link: https://www.econbiz.de/10000823049
Saved in:
9
Proceedings ; Second International Conference on Marketing and Development, july 10 - 13, 1988
1988
Persistent link: https://www.econbiz.de/10000999786
Saved in:
10
Marketing communications : theory and research
Houston, Michael J.
(
ed.
);
Lutz, Richard J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000710974
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->