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~type_genre:"Book section"
~type_genre:"Non-commercial literature"
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Search: subject:"Sportartikelbranche"
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Sportartikelbranche
71
Sporting goods industry
71
Deutschland
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Germany
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Brand management
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Markenführung
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Nike <Firma>
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USA
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Welt
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Multinationales Unternehmen
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Transnational corporation
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adidas-Salomon AG
5
Beziehungsmarketing
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Branchenentwicklung
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China
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New product development
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adidas Group
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Brand
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71
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67
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67
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34
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34
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Schmid, Stefan
4
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2
Hefter, Katharina
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Kempf, Matthias
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2
Kotulla, Thomas
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Daim, Tugrul U.
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The global sport economy : contemporary issues
3
Die Sportbranche : Wachstum - Wettbewerb - Wirtschaftlichkeit
2
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
2
Global sport business : community impacts of commercial sport
2
Managing sport business : an introduction
2
Multinational enterprises and host economies ; Vol. 2
2
Sport zwischen Recht, Wirtschaftlichkeit und Kultur
2
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Betriebliche Ausbildung, Weiterbildung und Personalentwicklung : ein Blick in die Praxis
1
Brands : interdisciplinary perspectives
1
Brands with a conscience : how to build a successful and responsible brand
1
Business Collaboration : standortübergreifende Prozesse mit Business Software ; Praxislösungen im Detail ; Fallstudien, Konzepte, Modellierung
1
Business networks in clusters and industrial districts : the governance of the global value chain
1
Case studies and conversations
1
Case studies in Asian management
1
Cases on managing e-services
1
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
1
Comparative perspectives on global corporate social responsibility
1
Consumer information systems and relationship management : design, implementation, and use
1
Corporate Citizenship in Deutschland : Bilanz und Perspektiven
1
Corporate social responsibility
1
Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
1
Die Herausforderer : 25 neue Weltkonzerne, mit denen wir rechnen müssen
1
Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
1
Direct marketing
1
Dynamics of globalization : location-specific advantages or liabilities of foreignness?
1
Economic cooperation and integration in Northeast Asia : new trends and perspectives
1
Economics and management of networks : franchising, strategic alliances, and cooperatives ; with 81 tables
1
Enterprise transformation : understanding and enabling fundamental change
1
Erfolgsfaktor Employer Branding : Mitarbeiter binden und die Gen Y gewinnen
1
Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
1
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
Führung von Vertriebsorganisationen : Strategie - Koordination - Umsetzung
1
Handbook of research on business ethics and corporate responsibilities
1
Handbuch Markenkommunikation : Grundlagen, Konzepte, Fallbeispiele
1
Innovation management in the intelligent world : cases and tools
1
Intercultural management : a case-based approach to achieving complementarity and synergy
1
International business and information technology : interaction and transformation in the global economy
1
Internationalization of business : cases on strategy formulation and implementation
1
Introduction, methods, and information systems
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ECONIS (ZBW)
71
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Sports innovation
Kaushikkar, Achala
;
Kirkewoog, Sema
;
Merckling, Erica
; …
- In:
Innovation management in the intelligent world : cases …
,
(pp. 119-137)
.
2020
Persistent link: https://www.econbiz.de/10012406235
Saved in:
2
Growth, growth drivers and the energy sources
Aymar, Pascal
- In:
The global sport economy : contemporary issues
,
(pp. 119-159)
.
2019
Persistent link: https://www.econbiz.de/10012135160
Saved in:
3
A short history of the sporting goods industry
Di Maria, Eugenio
- In:
The global sport economy : contemporary issues
,
(pp. 160-190)
.
2019
Persistent link: https://www.econbiz.de/10012135169
Saved in:
4
New behaviour trends among consumers of sporting goods
Haincourt, Antoine
- In:
The global sport economy : contemporary issues
,
(pp. 191-208)
.
2019
Persistent link: https://www.econbiz.de/10012135171
Saved in:
5
Adidas and Reebok: Is acquiring easier than integrating?
Schmid, Stefan
;
Dauth, Toblas
;
Kotulla, Thomas
;
Leding, …
- In:
Internationalization of business : cases on strategy …
,
(pp. 27-61)
.
2018
Persistent link: https://www.econbiz.de/10011957771
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6
Multi-stakeholder initiatives and corporate social responsibility in global value chains : towards an analytical framework and a methodology
Hassan, Ahmad
;
Lund-Thomsen, Peter
- In:
Comparative perspectives on global corporate social …
,
(pp. 241-257)
.
2017
Persistent link: https://www.econbiz.de/10011538819
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7
MNCs and politicization from outside
Zajak, Sabrina
- In:
Multinational corporations and organization theory : …
,
(pp. 389-423)
.
2017
Persistent link: https://www.econbiz.de/10011686742
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8
Identifying factors affecting export performance of sports equipment and sportswear firms
Mohammadkazemi, Reza
- In:
Iranian entrepreneurship : deciphering the …
,
(pp. 319-330)
.
2017
Persistent link: https://www.econbiz.de/10011691404
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9
Adidas and Reebok : what expatriate managers need to manage M&As across cultures
Kempf, Matthias
;
Franklin, Peter
- In:
Intercultural management : a case-based approach to …
,
(pp. 148-166)
.
2016
Persistent link: https://www.econbiz.de/10011459179
Saved in:
10
Influence at adidas
Ind, Nicholas
- In:
Brands with a conscience : how to build a successful …
,
(pp. 45-48)
.
2016
Persistent link: https://www.econbiz.de/10011572224
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