Kök, A. Gürhan (contributor); … - 2006 - Rev. November 2006
2006, revised November 2006
This paper is an invited chapter to appear in Retail Supply Chain Management, Eds. N. Agrawal … assortment planning, so assortment
planning represents a wonderful opportunity for academia to contribute to enhancing retail … computers. Within
categories, they will usually de�ne subcategories, such as laptops and desktops within the computer
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