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~type_genre:"Aufsatz im Buch"
~type_genre:"Fallstudie"
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Search: subject_exact:"Cause marketing"
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Cause-Related Marketing
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1
Cause-related marketing
Sattar, Muhammad Muzamil
;
Barr, Jacob Charles
;
Sfodera, …
- In:
Cultural marketing and metaverse for consumer engagements
,
(pp. 71-95)
.
2023
Persistent link: https://www.econbiz.de/10014287118
Saved in:
2
Cause-related marketing and consumer buying behavior : opportunities and challenges
Nair, Suja Ravindran
- In:
Emotional, sensory, and social dimensions of consumer …
,
(pp. 324-348)
.
2020
Persistent link: https://www.econbiz.de/10012226221
Saved in:
3
Zwischen unternehmerischer Verantwortung und Greenwashing : eine Best Practice-Perspektive
Kläsener, Robert
- In:
Wirtschaftsethik : sozialethische Beiträge
,
(pp. 203-222)
.
2020
Persistent link: https://www.econbiz.de/10012425480
Saved in:
4
Corporate social responsibility in packaging : environmental and social issues
Kiygi-Calli, Meltem
- In:
Ethics, social responsibility and sustainability in …
,
(pp. 129-144)
.
2019
Persistent link: https://www.econbiz.de/10012104173
Saved in:
5
Environmental cause marketing
Basil, Debra Z.
;
Runté, Mary
;
Liebetrau, Jennifer
- In:
Business strategies for sustainability
,
(pp. 316-334)
.
2019
Persistent link: https://www.econbiz.de/10011933081
Saved in:
6
Cause-related marketing and disaster management : opportunities from tourism-related initiatives
Aliperti, Guiseppe
;
Rizzi, Francesco
;
Frey, Marco
- In:
The Routledge companion to risk, crisis and security in …
,
(pp. 351-363)
.
2018
Persistent link: https://www.econbiz.de/10011870027
Saved in:
7
Cause-related marketing
Değermen Erenkol, H. Anıl
- In:
Emerging trends in business : an interdisciplinary approach
,
(pp. 77-90)
.
2017
Persistent link: https://www.econbiz.de/10011887955
Saved in:
8
Social enterprise and nonprofit ventures
Helm, Scott T.
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 334-365)
.
2016
Persistent link: https://www.econbiz.de/10011540742
Saved in:
9
Cause-related Marketing im Event-Tourismus
Vilmar, Answin
- In:
Events und Tourismus : Stand und Perspektiven der …
,
(pp. 263-280)
.
2016
Persistent link: https://www.econbiz.de/10011545921
Saved in:
10
Corporate social responsibility and cause-related marketing in school sports events : assessing consumption decisions of external stakeholders
Ramos, Ana
;
Alves, Helena
;
Leitão, João
- In:
Corporate responsibility and stakeholding
,
(pp. 179-197)
.
2016
Persistent link: https://www.econbiz.de/10011567496
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