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~type_genre:"Aufsatz im Buch"
~type_genre:"Thesis"
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Managing global expansion in the K-pop industry : strategic lessons from YG Entertainment
Bartholomew, Susan
;
Nadasdi, Joey
- In:
International business in the New Asia-Pacific : …
,
(pp. 239-257)
.
2022
Persistent link: https://www.econbiz.de/10012886100
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2
Started from the bottom and now we're here? : hip-hop culture and its impact
Graham, Johnny
;
Toler, Takisha S.
;
Ferguson, Nakeisha S.
; …
- In:
Handbook of research on ethnic and intra-cultural marketing
,
(pp. 118-135)
.
2022
Persistent link: https://www.econbiz.de/10013502427
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3
PR und Populärkultur : zum Image der Public Relations in US-amerikanischen TV-Serien
Gutzmer, Alexander
- In:
Allmächtige PR, ohnmächtige PR : die doppelte …
,
(pp. 157-173)
.
2018
Persistent link: https://www.econbiz.de/10011701979
Saved in:
4
Reformvisionen : zur Bildpolitik wirtschafts- und sozialpolitischer Reforminitiativen
Walter, Michael
-
2016
Persistent link: https://www.econbiz.de/10011436527
Saved in:
5
Popular culture and management : the provocation of SpongeBob SquarePants
Rhodes, Carl
- In:
A research agenda for management and organization studies
,
(pp. 126-135)
.
2016
Persistent link: https://www.econbiz.de/10011549761
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