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~type_genre:"Bibliografie enthalten"
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Information systems for economics in transition : papers presented at the International Conference ISET-IC, March 4 - 7, 1996, Ghaziabad, India
4
Instrumente zur Gestaltung von After Sales Services
3
Consumer information systems and relationship management : design, implementation, and use
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Labelling strategies in environmental policy
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MiFID-Kompendium : praktischer Leitfaden für Finanzdienstleister
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Märkte als soziale Strukturen
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Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
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Advanced technologies management for retailing : frameworks and cases
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Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
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Arbeitswelten der Zukunft : wie die Digitalisierung unsere Arbeitsplätze und Arbeitsweisen verändert
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Business information systems : 12th international conference, BIS 2009, Poznań, Poland, April 27-29, 2009 ; proceedings
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Business visions for sustainable development : [conference paper ; paper of the Symposium Business visions for sustainable development, Berlin, 20. September 2014]
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Choice modelling : the state-of-the-art and the state-of-practice ; proceedings from the Inaugural International Choice Modelling Conference ; [Harrogate, 30 March - 1 April 2009]
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Consumer behaviour and sustainable fashion consumption
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Design Management konkret
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E-technologies: innovation in an open world : 4th international conference, MCETECH 2009, Ottawa, Canada, May 4-6, 2009 ; proceedings
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Economies et sociétés ; 49,3
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Enterprise information systems : 12th International Conference, ICEIS 2010, Funchal-Madeira, Portugal, June 8-12, 2010, Revised Selected Papers
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Enterprise information systems design, implementation and management : organizational applications
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Entwicklungen im Wuppertaler Generic-Management-Konzept
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Financing entrepreneurship
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From Little's law to marketing science : essays in honor of John D.C. Little
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Gabler Edition Wissenschaft : Focus Dienstleistungsmarketing
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Global strategic management in the service industry : a perspective of the new era
1
Handbook of health economics ; Volume two
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Handbook of social media management : value chain and business models in changing media markets
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Handbook on cross-cultural marketing
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Human factors and ergonomics in consumer product design : uses and applications
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Informationswirtschaft und Standort Deutschland : der Beitrag der Informationswirtschaft zur Wettbewerbsfähigkeit der Unternehmen
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Innovationen in Baden-Württemberg
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Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers
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Inventive approaches for technology integration and information resources management
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
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Longer lasting products : alternatives to the throwaway society
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Maintenance time and the industry development of patents : empirical research with evidence from China
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Managing business in a multi-channel world : success factors for e-business
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Marketing theory and applications ; 2012=Vol. 23
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Multisensory packaging : designing new product experiences
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Nachhaltiges Wirtschaften im digitalen Zeitalter : Innovation - Steuerung - Compliance
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New Developments in Online Marketing
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Menu labelling and customer decision-making : case of calorie information on the menu of the quick-service restaurants
Patchutthorn, Phitcha
;
Tabari, Saloomeh
- In:
Global strategic management in the service industry : a …
,
(pp. 163-173)
.
2022
Persistent link: https://www.econbiz.de/10014276924
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2
Intra-national cultural differences in thinking styles and the importance of technological product attributes for brand perceptions
Hewett, Kelly
;
Allman, Helena F.
- In:
Handbook on cross-cultural marketing
,
(pp. 115-132)
.
2020
Persistent link: https://www.econbiz.de/10013459484
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3
The impact of knowledge on consumer behavior towards sustainable apparel consumption
Okur, Nazan
;
Saricam, Canan
- In:
Consumer behaviour and sustainable fashion consumption
,
(pp. 69-96)
.
2019
Persistent link: https://www.econbiz.de/10011955777
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4
Food imagery and transparency in product packaging
Simmonds, Gregory
;
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 49-77)
.
2019
Persistent link: https://www.econbiz.de/10011958969
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5
Industrie 4.0: technische Redakteure werden zu Semantikmodellierern : Digitalisierung verändert die Arbeitswelt in der Technischen Kommunikation
Schaffner, Michael
- In:
Arbeitswelten der Zukunft : wie die Digitalisierung …
,
(pp. 107-129)
.
2019
Persistent link: https://www.econbiz.de/10011948698
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6
Mehrwerte auf Basis digitaler Kassenzettel : eine verbraucherinformatische Studie
Bossauer, Paul
;
Hanschke, Stefan
;
Stevens, Gunnar
- In:
Nachhaltiges Wirtschaften im digitalen Zeitalter : …
,
(pp. 135-150)
.
2018
Persistent link: https://www.econbiz.de/10011848585
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7
Comparative study of the renewal information of granted patents in the physics technological field in China, France and Germany
Qiao, Yongzhong
;
Tan, Wanlin
- In:
Maintenance time and the industry development of …
,
(pp. 39-48)
.
2017
Persistent link: https://www.econbiz.de/10011537461
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8
Examining customer responses to fake online reviews : the role of suspicion and product knowledge
Ren, Jie
;
Ozturk, Pinar
;
Luo, Shoufu
- In:
Internetworked world : 15th Workshop on e-Business, WeB …
,
(pp. 177-184)
.
2017
Persistent link: https://www.econbiz.de/10011758952
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9
Uninformative advertising as an invitation to search
Mayzlin, Dina
;
Shin, Jiwoong
- In:
From Little's law to marketing science : essays in …
,
(pp. 349-397)
.
2016
Persistent link: https://www.econbiz.de/10011436081
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10
Formation du client dans les stratégies de développement des multinationales dans les marchés émergents : le cas de l'assurance en Inde
Anand, Mohit
;
Belhoste, Nathalie
-
2015
Persistent link: https://www.econbiz.de/10010527211
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