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Schaumwein
12
Sparkling wine
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Tesson, Yves
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Stratégies des territoires vitivinicoles : clusters, gouvernance et marque territoriale ; recherche
4
Brand management in emerging markets : theories and practice
1
European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
1
Food, agriculture and the environment : economic issues
1
Mondialisation, modèles nationaux de développement et stratégies d'entreprises : XIXe-XXIe siècles
1
Restructuring strategy : new networks and industry challenges
1
System dynamics and innovation in food networks 2008 : Proceedings of the 2nd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the European Association of Agricultural Economists (EAAE) as 110th EAAE-Seminar, february 18-22, 2008, Innsbruck-Igls, Austria
1
Wein und Tourismus : Erfolg durch Synergien und Kooperationen ; [Tagungsband, der aus dem ersten Symposium zum Thema "Wein und Tourismus" der Deutschen Gesellschaft für Tourismuswissenschaft e.V. resultiert]
1
Wine, networks and scales : intermediation in the production, distribution and consumption of wine
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ECONIS (ZBW)
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"Getting the favour of the public" in the Nineteenth-Century champagne trade : how important was a "smart agent"?
Harding, Graham
- In:
Wine, networks and scales : intermediation in the …
,
(pp. 75-91)
.
2021
Persistent link: https://www.econbiz.de/10012814320
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2
Le champagne à la conquête des États-Unis : l'exemple de Moët & Chandon 1920-1939
Tesson, Yves
- In:
Mondialisation, modèles nationaux de développement et …
,
(pp. 168-185)
.
2016
Persistent link: https://www.econbiz.de/10011587979
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3
Authenticity in the mirror of consumer memories, or drinking champagne in Russia
Kniazeva, Maria
;
Charters, Steve
- In:
Brand management in emerging markets : theories and practice
,
(pp. 121-136)
.
2014
Persistent link: https://www.econbiz.de/10010417741
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4
The territorial brand of champagne and cultural omnivorousness
Smith Maguire, Jennifer
- In:
Stratégies des territoires vitivinicoles : clusters, …
,
(pp. 137-146)
.
2014
Persistent link: https://www.econbiz.de/10010442535
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5
Les projets de publicité collective dans le champagne (1931 - 1939)
Tesson, Yves
- In:
Stratégies des territoires vitivinicoles : clusters, …
,
(pp. 125-136)
.
2014
Persistent link: https://www.econbiz.de/10010442537
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6
Mapping value creation in champagne
Kunc, Martin
- In:
Stratégies des territoires vitivinicoles : clusters, …
,
(pp. 45-53)
.
2014
Persistent link: https://www.econbiz.de/10010442555
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7
Le modèle champenois
Barbier, Jean-Luc
- In:
Stratégies des territoires vitivinicoles : clusters, …
,
(pp. 41-44)
.
2014
Persistent link: https://www.econbiz.de/10010442559
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8
Champagne : a distinguished wine? ; the creation of champagne's brand image
Desbois-Thibault, Claire
- In:
European business and brand building : [the papers of …
,
(pp. 99-112)
.
2012
Persistent link: https://www.econbiz.de/10009520659
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9
Tourismus als Marketing-Tool der Marke Rotkäppchen : ein Fallbeispiel aus der Praxis
Claußen, Peter O.
- In:
Wein und Tourismus : Erfolg durch Synergien und …
,
(pp. 61-66)
.
2011
Persistent link: https://www.econbiz.de/10008806970
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10
The financial value of Champagne houses in a cobweb economy
Declerck, Francis
;
Cloutier, L. Martin
- In:
System dynamics and innovation in food networks 2008 : …
,
(pp. 269-281)
.
2008
Persistent link: https://www.econbiz.de/10003905774
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