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Dienstleistungsmarketing
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Services marketing
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Dienstleistungsqualität
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Collection of articles of several authors
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Baron, Steve
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Sage library in marketing
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ECONIS (ZBW)
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Service marketing
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664322
Saved in:
2
Towards a unifying marketing approach through service
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664676
Saved in:
3
A focus on customer experience and the changing roles of customers and consumers
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664677
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4
The creation of the sub-discipline of services marketing
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664678
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5
The development of ideas for the marketing of services
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664679
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