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Shared markets with positive network effects : on the impact of strategic customer retention and evolutionary adoption
Hoppe, Christian N. W.
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2008
Persistent link: https://www.econbiz.de/10003813217
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Probleme der psychologischen Kundensegmentierung durch die Verkaufsförderung
Bouncken, Ricarda Barbara
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1995
Persistent link: https://www.econbiz.de/10000321945
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