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Real or relevant beauty? : body shape and endorser effects on brand attitude and body image
D'Alessandro, Steven
;
Chitty, Bill
- In:
Psychology & marketing
28
(
2011
)
8
,
pp. 843-878
Persistent link: https://www.econbiz.de/10009267749
Saved in:
2
Real or relevant beauty? Body shape and endorser effects on brand attitude and body image
D'Alessandro, Steven
;
Chitty, Bill
- In:
Psychology & marketing
28
(
2011
)
8
,
pp. 843-879
Persistent link: https://www.econbiz.de/10009165332
Saved in:
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