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~type_genre:"Reprint"
~type_genre:"Glossary included"
~type_genre:"Textbook"
~isPartOf:"History of marketing thought ; Volume 3"
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History of marketing thought ; Volume 3
The Addison-Wesley series in economics
81
Always learning
31
The McGraw-Hill/Irwin series in finance, insurance, and real estate
26
History of marketing thought ; Volume 1
25
History of marketing thought ; Volume 2
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Accounting theory ; Vol. 2
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University casebook series
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Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften
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H. Igor Ansoff ; Vol. 2
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A history of schools of marketing thought
Shaw, Eric H.
;
Jones, D. G. Brian
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2008
Persistent link: https://www.econbiz.de/10003644148
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2
Some problems in market distribution
Shaw, A. W.
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2008
Persistent link: https://www.econbiz.de/10003644161
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3
Merchandising aims and objectives
Copeland, Melvin T.
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2008
Persistent link: https://www.econbiz.de/10003644167
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4
Origins of the institutional approach in marketing
Jones, D. G. Brian
;
Monieson, David D.
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2008
Persistent link: https://www.econbiz.de/10003644177
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5
The law of retail gravitation
Reilly, William J.
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2008
Persistent link: https://www.econbiz.de/10003644183
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6
New laws of retail gravitation
Converse, Paul D.
-
2008
Persistent link: https://www.econbiz.de/10003644190
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7
Scholarly traditions and European roots of American consumer research
Kassarjian, Harold H.
-
2008
Persistent link: https://www.econbiz.de/10003644623
Saved in:
8
Pre-Aldersonian antecedents to macromarketing : insights from the textual literature
Savitt, Ronald
-
2008
Persistent link: https://www.econbiz.de/10003644627
Saved in:
9
Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F.
-
2008
Persistent link: https://www.econbiz.de/10003644635
Saved in:
10
Marketing as exchange
Bagozzi, Richard P.
-
2008
Persistent link: https://www.econbiz.de/10003644647
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