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Customer engagement : contemporary issues and challenges
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Handbook of research on customer engagement
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A web site engagement measurement for digital marketers
Hyder, Antonio
;
Regalado-Pezúa, Otto
- In:
Handbook of research on customer engagement
,
(pp. 358-375)
.
2019
Persistent link: https://www.econbiz.de/10013163395
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Website engagement
Hyder, Antonio
;
Bigné Alcañiz, J. Enrique
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 152-168)
.
2016
Persistent link: https://www.econbiz.de/10011430748
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