//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Jensen, Morten Bach"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Lieferantenmanagement
3
Supplier relationship management
3
Brand management
2
Denmark
2
Dänemark
2
Markenführung
2
Computer operations
1
Conjoint analysis
1
Conjoint-Analyse
1
Corporate reputation
1
Digitale Dienste
1
Firmenimage
1
Handwerk
1
Information behaviour
1
Informationsverhalten
1
Innovation management
1
Innovationsmanagement
1
Mobile phone
1
Mobiltelefon
1
Partial least squares
1
Partielle kleinste Quadrate
1
Rechnerbetrieb
1
Skilled crafts
1
Structural equation model
1
Strukturgleichungsmodell
1
Web-based service
1
more ...
less ...
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Undetermined
1
Author
All
Jensen, Morten Bach
5
Beckmann, Suzanna C.
1
Klastrup, Kim
1
Published in...
All
Journal of targeting, measurement and analysis for marketing
2
The journal of brand management : an international journal
2
European journal of marketing : EJM
1
Source
All
ECONIS (ZBW)
4
OLC EcoSci
1
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Determinants of innovation and creativity in corporate branding : findings from Denmark
Jensen, Morten Bach
;
Beckmann, Suzanna C.
- In:
The journal of brand management : an international journal
16
(
2008/09
)
7
,
pp. 468-479
Persistent link: https://www.econbiz.de/10003859003
Saved in:
2
Towards a B2B customer-based brand equity model
Jensen, Morten Bach
;
Klastrup, Kim
- In:
Journal of targeting, measurement and analysis for marketing
16
(
2007/08
)
2
,
pp. 122-128
Persistent link: https://www.econbiz.de/10003700301
Saved in:
3
Planning of online and offline B2B promotion with conjoint analysis
Jensen, Morten Bach
- In:
Journal of targeting, measurement and analysis for marketing
16
(
2007/08
)
3
,
pp. 203-213
Persistent link: https://www.econbiz.de/10003760627
Saved in:
4
Investigating installers' readiness to use mobile B2B communication : findings from Denmark
Jensen, Morten Bach
- In:
The journal of brand management : an international journal
16
(
2008/09
)
1/2
,
pp. 51-62
Persistent link: https://www.econbiz.de/10003763482
Saved in:
5
Online marketing communication potential: Priorities in Danish firms and advertising agencies
Jensen, Morten Bach
- In:
European journal of marketing : EJM
42
(
2008
)
3
,
pp. 502
Persistent link: https://www.econbiz.de/10007993422
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->