LANFRANCHI, Maurizio; GIANETTO, Carlo - In: Management Strategies Journal 15 (2012) 1, pp. 5-14
The survey on consumption of wine has been conducted in the period between April 20th and July 10th of 2011 on a sample of 200 consumers of Sicily. The recognition by the administration of the product was mainly conducted at some outlets, supermarkets, wine shops and bars, interviewing a sample...