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The American Association of Advertising Agencies (4As) Standards of Practice: How Far Does This Professional Association's Code of Ethics' Influence Reach?
Maes, Jeanne D.
;
Jeffery, Arthur
;
Smith, Tommy V.
- In:
Journal of business ethics : JOBE
17
(
1998
)
11
,
pp. 1155-1162
Persistent link: https://www.econbiz.de/10006918191
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