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~isPartOf:"International journal of market research"
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Nairn, Agnès
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Desai, Philly
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International journal of market research
International journal of market research : JMRS ; the journal of the Market Research Society
8
International journal of advertising : the quarterly review of marketing communications
4
Journal of advertising research
4
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
4
European journal of marketing : EJM
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Journal of business research : JBR
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Psychology & marketing
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Young consumers : insight and ideas for responsible marketers
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ADMAP : for decisionmakers in advertising, marketing, media, planning & research
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Advertising in new formats and media : current research and implications for marketers
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Brands : interdisciplinary perspectives
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Business and society : a journal of interdiscipl. exploration
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Developmental challenges in marketing research
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European journal of marketing
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Fundamentals of marketing research ; Vol. 5
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Advertising Research
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Journal of Business Research
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Journal of business ethics : JOBE
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Journal of marketing management : MM
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Journal of public policy & marketing
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Post-Print / HAL
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The Routledge companion to consumer behavior
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The nature and scope of marketing research
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ECONIS (ZBW)
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Can the youth materialism scale be used across different countries and cultures?
Zawadzka, Anna Maria
;
Nairn, Agnès
;
Lowrey, Tina M.
; …
- In:
International journal of market research
63
(
2021
)
3
,
pp. 317-334
Persistent link: https://www.econbiz.de/10012521390
Saved in:
2
Special issue: research and development
Mytton, Graham
(
ed.
);
Desai, Philly
(
ed.
);
Nairn, Agnès
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012426500
Saved in:
3
TV adverts, materialism, and children’s self-esteem : the role of socio-economic status
Nairn, Agnès
;
Opree, Suzanna J.
- In:
International journal of market research
63
(
2021
)
2
,
pp. 161-176
Persistent link: https://www.econbiz.de/10012492745
Saved in:
4
Can market research change the world for the better? : editorial
Mytton, Graham
;
Desai, Philly
;
Nairn, Agnès
- In:
International journal of market research
63
(
2021
)
1
,
pp. 3-8
Persistent link: https://www.econbiz.de/10012426472
Saved in:
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