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Journal of business research : JBR
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International cultural ambidexterity : balancing tensions of foreign market entry into distant and proximate cultures
Bruyaka, Olga
;
Prange, Christiane
- In:
Journal of business research : JBR
118
(
2020
),
pp. 491-506
Persistent link: https://www.econbiz.de/10012288636
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