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~isPartOf:"Market entry in China : case studies on strategy, marketing, and branding"
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Prange, Christiane
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Market entry in China : case studies on strategy, marketing, and branding
Journal of world business : JWB
4
BuR - Business Research
2
California management review
2
European journal of marketing : EJM
2
IO new management : Zeitschrift für Unternehmenswissenschaften und Führungspraxis
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Journal of business strategy
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Organizational dynamics : a quarterly review of organizational behavior for professional managers
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Springer eBook Collection / Business and Economics
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Zeitschrift Führung + Organisation : ZfO
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Business horizons
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Business research
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Business research : BuR ; official open access journal of VHB, Verband der Hochschullehrer für Betriebswirtschaft e.V
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Business with China
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Cahier de recherche / Faculté des Sciences Economiques et Sociales, Hautes Etudes Commerciales, Université de Genève
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Cahier de recherche / HEC, Université de Genève
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Controlling & management review : Zeitschrift für Controlling & Management
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Gabler Lehrbuch
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Handbook of research on knowledge-intensive organizations
1
IO-Management
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Immaterielle Vermögenswerte : Handbuch der intangible Assets
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International business review : the official journal of the European International Business Academy
1
International journal of complexity in leadership and management : IJCLM
1
International journal of entrepreneurial behavior & research
1
International small business journal : researching entrepreneurship
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Journal of Business Strategy
1
Journal of World Business
1
Journal of business research : JBR
1
Management decision : MD
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Management for Professionals
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Management for professionals
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Management von Netzwerkorganisationen : Beiträge aus der "Managementforschung"
1
Managementforschung
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Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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SpringerLink / Bücher
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Strategic change : SC ; briefings in entrepreneurial finance
1
Strategic information systems ; Vol. 3
1
The Routledge companion to international entrepreneurship
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ECONIS (ZBW)
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Internationalizing to China : challenges and pitfalls
Prange, Christiane
- In:
Market entry in China : case studies on strategy, …
,
(pp. 9-15)
.
2016
Persistent link: https://www.econbiz.de/10011483005
Saved in:
2
Marketing decisions in China : positioning, branding, marketing mix
Prange, Christiane
- In:
Market entry in China : case studies on strategy, …
,
(pp. 17-25)
.
2016
Persistent link: https://www.econbiz.de/10011483006
Saved in:
3
TPresso : is the tea machine too cheap for the Chinese market?
Prange, Christiane
- In:
Market entry in China : case studies on strategy, …
,
(pp. 167-182)
.
2016
Persistent link: https://www.econbiz.de/10011483070
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4
The promise of China
Prange, Christiane
- In:
Market entry in China : case studies on strategy, …
,
(pp. 3-8)
.
2016
Persistent link: https://www.econbiz.de/10011483001
Saved in:
5
Preparing business activities in China
Prange, Christiane
- In:
Market entry in China : case studies on strategy, …
,
(pp. 217-221)
.
2016
Persistent link: https://www.econbiz.de/10011483386
Saved in:
6
The future
Prange, Christiane
- In:
Market entry in China : case studies on strategy, …
,
(pp. 223-225)
.
2016
Persistent link: https://www.econbiz.de/10011483388
Saved in:
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