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~type_genre:"Collection of articles of several authors"
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Tropp, Jörg
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Baetzgen, Andreas
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Die Moral der Unternehmenskommunikation : lohnt es sich, gut zu sein?
Schmidt, Siegfried J.
(
ed.
);
Tropp, Jörg
(
contributor
); …
-
2009
Persistent link: https://www.econbiz.de/10009501505
Saved in:
2
Brand Content : die Marke als Medienereignis
Baetzgen, Andreas
(
ed.
);
Tropp, Jörg
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010213209
Saved in:
3
Wert und Werte der Marketing-Kommunikation
Schierl, Thomas
(
ed.
);
Tropp, Jörg
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10009739754
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