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Computer-mediated marketing strategies : social media and online brand communities
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The journal of industrial relations : the journal of the Industrial Relations Society of Australia
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ECONIS (ZBW)
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How Australian SMEs engage social media as digital touchpoints : a content analysis
Webster, Geoffrey Burston
;
Imam, Tasadduq
;
White, Catherine
- In:
Small enterprise research
28
(
2021
)
2
,
pp. 170-189
Persistent link: https://www.econbiz.de/10012596647
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2
Defining the role of social media as a contemporary local area marketing technique in franchising
Webster, Geoffrey
;
Hume, Margee
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 223-251)
.
2015
Persistent link: https://www.econbiz.de/10010481700
Saved in:
3
Residual unionism and renewal : organized labour in Mozambique
Webster, Edward
;
Wood, Geoffrey
;
Mtyingizana, Beata
; …
- In:
The journal of industrial relations : the journal of …
48
(
2006
)
2
,
pp. 257-278
Persistent link: https://www.econbiz.de/10003327442
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