XU, JIAN-TENG; QU, SHAO-JIAN - In: Asia-Pacific Journal of Operational Research (APJOR) 31 (2014) 04, pp. 1450023-1
This paper analyzes noncooperative dynamic game behavior in a two-echelon supply chain composed of one supplier and one retailer. The aim is to give supplier reasonable suggestions on decision making of marketing strategy. The challenge of dealing with this problem is the discreteness of demand....