Wen, Lei; Yang, Hongwei (Chris); Bu, Danlu; Diers, Lizabeth - In: Journal of Accounting in Emerging Economies 8 (2018) 1, pp. 124-140
Purpose: Built upon three components (attitudes, subjective norms, and perceived behavioral control) of the theory of planned behavior (TPB), the purpose of this paper is to analyze the factors that influenced accounting students’ intention to pursue public accounting instead of private...