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The value relevance of brand equity in the financial services industry : an empirical analysis using quantile regression
Wang, Hanmin
;
Yu, Tiffany Hui-Kuang
;
Ye, Fang-ru
- In:
Service business
6
(
2012
)
4
,
pp. 459-471
Persistent link: https://www.econbiz.de/10009663623
Saved in:
2
The value relevance of brand equity in the financial services industry : an empirical analysis using quantile regression
Wang, David Han-min
;
Yu, Tiffany Hui-kuang
;
Ye, Fang-ru
- In:
Service business
6
(
2012
)
4
,
pp. 459-471
Persistent link: https://www.econbiz.de/10010048131
Saved in:
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