Pant, Bhaskar; Shende, Utkarsha - 2020
describes as the shift from ‘sharing’ to the ‘sharing economy’ (WEF, 2017). In the Indian context, ever since their introduction … to the digital and physical marketplace, within a matter of a few years, sharing economy platforms like Uber, OLA, Urban … Company, Swiggy, Zomato, WeWork and Airbnb have become household names in urban India. The sharing economy – unclassified …