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~person:"Skiera, Bernd"
~isPartOf:"Journal of service research : JSR"
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Skiera, Bernd
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Journal of service research : JSR
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of electronic commerce : IJEC
3
Journal of retailing
3
Journal of retailing and consumer services
3
ERIM report series research in management
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Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
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Improving decision making in real-time bidding
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of management information systems : JMIS
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Journal of marketing
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht
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Bm : Bank und Markt ; Zeitschrift für Retailbanking
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Cross-functional innovation management : perspectives from different disciplines ; to Klaus Brockhoff for his 65. birthday
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Die Betriebswirtschaft : DBW
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Electronic commerce : Grundlagen und Perspektiven
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Finanzwirtschaftliche Information, Anreizgestaltung und Kontrolle : [Tagung des Verbandes der Hochschullehrer für Betriebswirtschaft e.V. im Jahre 2002 in München]
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Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
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Hessen-media : Schriftenreihe der Landesinitiative Hessen-media
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Interfaces : the INFORMS journal on the practice of operations research
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Journal of marketing research : JMR
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Kreditwirtschaftliche Vertriebsstrategien : [BSL Bankseminar Lüneburg ; 13. Norddeutscher Bankentag]
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Leitfaden Online-Marketing ; [Bd. 1]
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MIT sloan management review
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Management Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing : value creation or value destruction?
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ECONIS (ZBW)
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The impact of new media on customer relationships
Hennig-Thurau, Thorsten
;
Malthouse, Edward C.
;
Friege, …
- In:
Journal of service research : JSR
13
(
2010
)
3
,
pp. 311-330
Persistent link: https://www.econbiz.de/10008652114
Saved in:
2
Measuring consumers' preferences for metered pricing of services
Schlereth, Christian
;
Skiera, Bernd
;
Wolk, Agnieszka
- In:
Journal of service research : JSR
14
(
2011
)
4
,
pp. 443-459
Persistent link: https://www.econbiz.de/10009491360
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