Gielens, Katrijn (contributor); … - 2004 - [Elektronische Ressource]
several
of the aforementioned factors.
Lack of accurate information on retail opportunities in a new market increases … information on whether a foreign venture is profitable (see,
e.g., Henisz and Delios 2001). Following the norm in the industry … than of their foreign rivals.
Indeed, information on the expansion process and relative success of domestic rivals may
be …