Gertsen, Martine Cardel; Søderberg, Anne-Marie - In: Journal of International Business Studies 42 (2011) 6, pp. 787-804
The objective of this article is to show how narrative methods provide useful tools for international business research …. We do this by presenting a study of stories told about the collaboration between a Danish expatriate manager and his … Chinese CEO in the Shanghai subsidiary of an MNE. First, we explain and exemplify how narrative interviews are designed and …