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Search: creator:"Morschett, Dirk"
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Deutschland
8
Germany
8
Einzelhandel
6
International market entry
6
Internationaler Markteintritt
6
Retail trade
6
Consumer behaviour
5
Konsumentenverhalten
5
Franchising
4
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3
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3
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3
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3
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2
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Article
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Article in journal
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8
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research-article
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English
11
German
8
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Morschett, Dirk
19
Schramm-Klein, Hanna
9
Swoboda, Bernhard
9
Neidhart, Michael
3
Olejnik, Edith
2
Zentes, Joachim
2
Foscht, Thomas
1
Haelsig, Frank
1
Meierer, Markus
1
Schlüter, Andrea
1
Schu, Matthias
1
Steinmann, Sascha
1
Wagner, Gerhard
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
3
International journal of retail & distribution management
2
Management international review : mir ; journal of international business
2
Marketing : ZFP ; journal of research and management
2
The international review of retail, distribution and consumer research
2
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
1
European retail research
1
International business review : the official journal of the European International Business Academy
1
Jahrbuch Franchising ...
1
Journal of business economics : JBE
1
Journal of international management
1
Long range planning : LRP ; international journal of strategic management
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
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ECONIS (ZBW)
19
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1
Retailer corporate social responsibility : shedding light on CSR's impact on profit of intermediaries in marketing channels
Schramm-Klein, Hanna
;
Morschett, Dirk
;
Swoboda, Bernhard
- In:
International journal of retail & distribution management
43
(
2015
)
4/5
,
pp. 403-431
Persistent link: https://www.econbiz.de/10011298823
Saved in:
2
Establishment of online shops by SME retailers and wholesalers : a rational decision or institutional pressure?
Morschett, Dirk
;
Schu, Matthias
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10010385227
Saved in:
3
Does centralising global account management activities in response to international retailers pay off?
Swoboda, Bernhard
;
Schlüter, Andrea
;
Olejnik, Edith
; …
- In:
Management international review : mir ; journal of …
52
(
2012
)
5
,
pp. 727-756
Persistent link: https://www.econbiz.de/10009629110
Saved in:
4
Changes in foreign operation modes : stimuli for increases versus reductions
Swoboda, Bernhard
;
Olejnik, Edith
;
Morschett, Dirk
- In:
International business review : the official journal of …
20
(
2011
)
5
,
pp. 578-590
Persistent link: https://www.econbiz.de/10009380896
Saved in:
5
International SME alliances : the impact of alliance building and configurational fit on success
Swoboda, Bernhard
;
Meierer, Markus
;
Foscht, Thomas
; …
- In:
Long range planning : LRP ; international journal of …
44
(
2011
)
4
,
pp. 271-288
Persistent link: https://www.econbiz.de/10009261010
Saved in:
6
Cross-channel integration : is it valued by customers?
Schramm-Klein, Hanna
;
Wagner, Gerhard
;
Steinmann, Sascha
; …
- In:
The international review of retail, distribution and …
21
(
2011
)
5
,
pp. 501-511
Persistent link: https://www.econbiz.de/10009492161
Saved in:
7
Disintermediation in distribution channels : a transaction cost-based analysis of wholesalers
Morschett, Dirk
- In:
European retail research
25
(
2011
)
2
,
pp. 93-112
Persistent link: https://www.econbiz.de/10009404789
Saved in:
8
Decades of research on market entry modes : what do we really know about external antecedents of entry mode choice?
Morschett, Dirk
;
Schramm-Klein, Hanna
;
Swoboda, Bernhard
- In:
Journal of international management
16
(
2010
)
1
,
pp. 60-77
Persistent link: https://www.econbiz.de/10003975173
Saved in:
9
Moderating role of involvement in building a retail brand
Swoboda, Bernhard
;
Haelsig, Frank
;
Schramm-Klein, Hanna
; …
- In:
International journal of retail & distribution management
37
(
2009
)
11
,
pp. 952-974
Persistent link: https://www.econbiz.de/10009521950
Saved in:
10
Einflussfaktoren auf die Wahl einer Markteintrittsstrategie : eine meta-analytische Untersuchung der Entscheidung zwischen Tochtergesellschaft und Kooperation
Morschett, Dirk
;
Swoboda, Bernhard
;
Schramm-Klein, Hanna
- In:
Journal of business economics : JBE
78
(
2008
)
5
,
pp. 509-551
Persistent link: https://www.econbiz.de/10003700824
Saved in:
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