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~type_genre:"Accompanied by computer file"
~type_genre:"Book section"
~subject:"Product management"
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Product management
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Pepels, Werner
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
3
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
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Organisation in Marketing und Vertrieb
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ECONIS (ZBW)
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Entwicklung einer Relaunch-Positionierung
Pepels, Werner
- In:
Praxishandbuch Relaunch : Potenziale vorhandener Marken …
,
(pp. 87-117)
.
2013
Persistent link: https://www.econbiz.de/10011447462
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2
Relaunch-Aktivitäten in der Entgeltpolitik
Pepels, Werner
- In:
Praxishandbuch Relaunch : Potenziale vorhandener Marken …
,
(pp. 145-164)
.
2013
Persistent link: https://www.econbiz.de/10011447464
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3
Konsumgüter-Relaunch : Charakteristika und Maßnahmen
Pepels, Werner
- In:
Praxishandbuch Relaunch : Potenziale vorhandener Marken …
,
(pp. 207-228)
.
2013
Persistent link: https://www.econbiz.de/10011447467
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4
Produktmanagement-Organisation
Pepels, Werner
- In:
Organisation in Marketing und Vertrieb
,
(pp. 49-70)
.
2013
Persistent link: https://www.econbiz.de/10009781920
Saved in:
5
Produktgeschäft
Pepels, Werner
- In:
B2B-Handbuch Operations Management : Industriegüter …
,
(pp. 85-101)
.
2009
Persistent link: https://www.econbiz.de/10003822692
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