The aim of this conceptual paper is to propose a toolkit to assist entrepreneurs to evaluate their organizational goals achievement. This toolkit is design as a clear set of systematic guideline for organizations to analyse their data to extract value that meet certain organizational goals. It...

The process of collecting information is worthless if it doesn't benefit the firm or serve any purpose. Management information systems(MIS) involve the use of set of protocols which are applied on data/information to generate intelligent business solutions. This study reviews the role of MIS in...

In the current literature, there are several studies, which the supplier selection is typically a Multi Criteria Group Decision Making problem. Several solutions for the above problem are proposed (from simple approaches; like, Borda, Condorcet, etc., to complex ones; like, Multiple Criteria...

In marketing one of the most common important tasks is to assign campaigns to sets of customers. These sets of customers, the target groups, consist of persons with similar properties, for example a high buying affinity for a certain product. Database marketers would not only assign a campaign...

The insights that firms gain from big data analytics (BDA) in real time is used to direct, automate and optimize the decision making to successfully achieve their organizational goals. Data management (DM) and advance analytics (AA) tools and techniques are some of the key contributors to making...

Today, long-term relationship plays a vital role in supplier selection for supply chain management. The main reason is that long-term relationships can act as a mechanism for shifting the chains strategic focus from price to value and priorities long-term benefit over short-term gains. Since, in...

Revenue management is the art and science of making the right product or service available to the right customer at the right time through the right channel at right price. Dynamic pricing plays a crucial role in the implementation of revenue management in passenger airline reservation system....