This paper reports on the results of extracting useful information from text notes captured within a Customer Relationship Management (CRM) system to segment and thus target groups of customers likely to respond to cross-selling campaigns. These notes often contain text that is indicative of...

Authors of this paper were directly involved in several data warehousing and business intelligence projects that were carried out in companies in Croatia. Based on the experience from those projects, this paper presents how those solutions were implemented — and more importantly, how they were...

Cloud computing is a new paradigm model that offers different services to its customers. The increasing number of users for cloud services i.e. software, platform or infrastructure is one of the major reasons for security threats for customers' data. Some major security issues are highlighted in...

Strategic decision-making is one of the most important criteria for organizational success. Therefore, it is vital to have a well-developed decision making process in place. However, one of the greatest challenges facing organizations today is making important and timely business decisions. The...

Stock trading, used to predict the direction of future stock prices, is a dynamic business primarily based on human intuition. This involves analyzing some non-linear fundamental and technical stock variables which are recorded periodically. This study presents the development of an ANN-based...

All textbooks and articles dealing with classical tests in the context of linear models stress the implications of a significantly large F-ratio since it indicates that the mean square for whatever effect is being evaluated contains significantly more than just error variation. In general,...

Today, mobile phone is an essential part of the lives of most people – a reason why, banking sector and mobile phone service providers have teamed up to provide banking services to customers via mobile phones. However, customers often are critical of the quality of such alternative financial...

Clustering techniques typically group similar instances underlying individual attributes by supposing that similar instances have similar attributes characteristic. On contrary, clustering similar instances given a specific behavior is framed through supervised learning. For instance, which...

Today, companies have admired that maintenance is a profitable commercial element. Therefore, its role in modern manufacturing systems has become more important. Maintenance plays a vital role in achieving organizational goals and improving indicators such as reliability, accessibility,...