Purpose This paper aims to fill a research gap on whether cultural background (Eastern or Western) influences tourist flow experiences and outcomes with Chinese-speaking tourists. Design/methodology/approach The authors conducted flow-aware, guided cultural tours in Kyoto, Japan, from March 2019...

Purpose This study aims to argue the concept of cultural and creative industries (CCIs)-led tourism within a rural context to investigate the potential of local cultural and creative assets from the perspectives of rural communities, visitors and public institutions to stimulate co-creation...

Purpose The purpose of this paper is to argue for the merits of design thinking as an approach to develop a content and language integrated learning (CLIL) course in hospitality education. This argument is primed to address the dynamic and ever-changing landscape of the tourism and hospitality...

Purpose The purpose of this study is to suggest a reward-based crowdfunding approach and test customers’ financial contribution behaviour (FCB) as a fundraising strategy for hospitality enterprises. Design/methodology/approach To investigate this initiative, a conceptual model motivated by the...

Purpose This study aims to investigate the effects of different leadership styles, transformational, transactional and authentic leadership, on travel agents’ innovational behavior, with organizational culture as a mediator. Design/methodology/approach The study aim was achieved by using an...

Purpose Employees turnover is considered a prevailing worldwide problem ( ). This study aims to test the impact of job resources on employees’ work engagement and turnover intentions of different ages, gender and organizational hierarchy. Design/methodology/approach This study used an online...

Purpose The purpose of this study is to compare the spatial distribution of different types of Airbnb hosts – based on a novel typology – and to investigate their association with neighbourhood characteristics in Brussels. Design/methodology/approach This study describes the location of...

Purpose This study aims to evaluate the contributions of agritourism towards the local food system (LFS) by studying three small-scale agritourism farms in Brunei. More specifically, it looks at the role of farm agribusinesses and heritagisation efforts of indigenous farmers....

Purpose Considering the importance of the content created by the host for Airbnb consumers while making purchasing decisions, this study aims to analyze how the Airbnb hosts promote their properties by revealing the predominant attributes considered by hosts when advertising them....

Purpose This study aims to examine the effects of the servicescape on experiential state, delight and memorability in the context of the cruise experience. This study also analyzes the moderating effects of sociodemographic characteristics (income and place of residency) and prior travel...