The article focuses on in-store communication and investigates how retailers attempt to influence the customer shopping experience through the management of three store dimensions: physical, social and sensorial. This work deals with the in-store communication activities in the Italian...

The article tackles the analysis of the saving process by reviving a research methodology that explores mental representations and their economic implications. The conceptual background is updated to the latest interdisciplinary literature in behavioral economics and social psychology, extending...

Because borrowers sometimes take out additional loans in order to repay their earlier microfinance loans, microfinance loan repayment rates may be artificially inflated. The authors therefore propose a temporal socio-cultural model based on Hofstede's (1980) cultural dimensions, the diffusion of...

Using a simple theoretical model, this paper demonstrates that an individual's behavior is greatly influenced by her hedonic and utilitarian values of a task. While hedonic value is the intrinsic benefit one receives from performing a task (e.g., having fun playing the game), utilitarian value...

Much of the literature pertinent to management indicates that managers with high emotional intelligence are morale boosters in their workplaces. Previous studies offer limited evidence regarding the impact of manager's emotional intelligence on workplace psychology, productivity and job...

In response to consumer needs for online sensory experiences and ease of access to information, developments in online visual merchandising techniques can help to enhance the virtual environment for e-shopping. Online visual merchandising helps to reduce perceived risk for the consumer, so...

In recent decades many Countries have become multicultural societies. Many researchers have stressed the relevance of understanding the ethnic cultures and their impact on consumption behaviors and marketing practices. This is even more true in Countries that only recently are facing the...

Standard economic theory assumes rational agents. Individuals are expected to have rational expectations and constantly optimize their choices. Modern economic and financial theory is build under the assumption of rationality. There is plenty of evidence from psychology, however, that...

Psychological trauma has been explored to better understand the developmental, cognitive, psychodynamic, social, neuro-biological and chemical consequences due to exposure. Large populations who are exposed to trauma are often studied for their development of subsequent symptoms and...

Decisions are made according to a complex cognitive and emotional evaluation of the situation. The aim of the paper is to examine the effect of mood on risky investment decision making by using a mood induction procedure. The paper investigates how happy and sad mood affects risky investment...