This book provides understanding how to make and buy products from China. The author takes readers inside Chinese organizations and shows how factories are built, labor is managed, goods are sourced, quality is controlled, and logistics are handled. Through this immersion experience, readers are...

While many sectors have been badly affected by the COVID-19 pandemic, e-retailing is one of the booming sectors during this period. Actually, the e-retailing sector was already booming even before the global pandemic. Although e-retailing offers many opportunities for businesses and consumers,...

Cover -- Half-Title -- Title -- Copyright -- Description -- Contents -- Reviewers -- Introduction -- Chapter 1: The Digital Brand Experience -- Chapter 2: A Framework for Search -- Chapter 3: Social Media to Create and Nurture Relationships -- Chapter 4: Mobile and E-Mail as Part of the Customer...

Cover -- Customer Value Starvation Can Kill: Prevention and Cure -- Praise for Customer Value Starvation Can Kill -- Contents -- Acknowledgments -- Foreword -- Introduction -- Preface -- Observations on Customer Value Starvation -- Section 1 Understanding Value Terminology -- Customer Value and...

This book explains in-depth theories, tools, and models explaining the core ingredients of creating a successful brand. It also discusses how branding on an organizational and personal level is directly proportional to profit and return on investment along with measuring tools. The text includes...

Cover -- Tax Aspects of Corporate Division -- Contents -- Preface -- Chapter 1 Corporate Division: Uses and Abuses -- Chapter 2 General Requirements for a Tax-Free Spin-Off or Split-Off -- Chapter 3 Corporate Business Purpose -- Chapter 4 Not Used Principally as a Device for Distributing...

This book presents the case for building brands effectively and optimally using AI, thereby enhancing the overall value of the organization. This book is ideal for entrepreneurs, investors, CEOs, and brand managers as it provides them with pathways of using AI to build brands and create value....

This book provides the approach that significantly increases an organization's ability to achieve its strategy. This is not a book about developing strategy. This is a book that will help you actually achieve the strategy the organization's leadership has developed. Strategy is necessary but it...

Understanding Cryptocurrencies is perfect for both introductory investors to the digital asset space and experienced investors seeking to gain practical insight into frameworks for understanding digital assets and valuation metrics. The book provides in-depth analysis of Bitcoin, Ethereum, and...

This book is about taking personal control of your management career by planning for your development outside of training sessions or university degree programs. Careers and organizations are changing rapidly so personalizing your own training and competency development is critical. Included in...