Epperson, Raphael; Diederich, Johannes; Goeschl, Timo - In: Management science : journal of the Institute for … 71 (2025) 4, pp. 2830-2846
Unit donations are an alternative fundraising scheme in which potential donors choose how many units of a charitable good to fund rather than just giving money. Based on evidence from an online experiment with 8,673 participants, we demonstrate that well-designed unit donation schemes can...