Purpose – The purpose of this paper is to explore the possibilities of incorporating such visual methods as photoelicitation and photovoice into qualitative research, in order to retrieve something that, as a result of particular group socialisation, has been hidden, unspoken of or...

Purpose – The purpose of this paper is, first, to assess the potential of the visual to enact multiplicity and reflexivity in organizational research, and second, to develop a performative approach to the visual, which offers aesthetic strategies for creating future research accounts in...

Purpose – The purpose of this paper is to explore a visual method, snaplog (snapshots and logbooks) from a performativity theory approach. Design/methodology/approach – The paper uses empirical examples from a three‐year qualitative research project where snaplogs are used as an...

Purpose – The purpose of this paper is to introduce the practices and findings of a visual inquiry developed by the co‐authors with students in a Business School in the south west of England. The authors are interested in how students engaged with the visual as a practice of inquiry and how...

Purpose – The purpose of this paper is to put forward an argument for the importance of social and situational dynamics present when groups of organizational members view images. This both enriches psychoanalytic theories of the visual previously brought to bear on this topic and adds a...

Purpose – The purpose of this paper is to discuss the ways in which Derridean deconstruction can be used for image research. Design/methodology/approach – Derridean concepts, mainly located in literary criticism, are adapted to image research. Findings – The paper presents four concepts of...

Purpose – The purpose of this paper is to discuss how “the visual” might be conceptualised more broadly as a useful development of qualitative methodologies for organizational research. The paper introduces the articles that form the basis of this special issue of QROM , including a review...

Purpose – Shadowing is becoming an increasingly popular method in management and organization studies. While several scholars have reflected on this technique, comparatively few researchers have explicated the specific practices that constitute this method and discussed their implications for...

Purpose – The purpose of this article is to propose an approach using mixed methods appropriate for studying polysemic concepts. Design/methodology/approach – Anchored in cognitive approaches, the methods relied on a generally applicable conceptual framework, on cognitive mapping for an...