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  • Search: isPartOf:"Ronald Series on Marketing Management"
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Year of publication
Subject
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Marketing 7 Vereinigte Staaten 4 Management 3 Marketing management 3 Marketingmanagement 3 Marktforschung 3 Strategic management 3 Strategische Planung 3 Strategisches Management 3 Unternehmensplanung 3 Absatzpolitik 2 Betriebsführung 2 Kommunikation 2 Marktsegmentierung 2 Multinationales Unternehmen 2 Neues Produkt 2 Produktplanung 2 Werbung 2 Absatzplanung 1 Absatztechnik 1 B-to-B-Marketing 1 Betriebsplanung 1 Betriebswirtschaftliche Einführungsschrift 1 Business-to-business marketing 1 Communication 1 Consumer behaviour 1 Corporate planning 1 Globalisierung 1 Globalization 1 Industrial goods 1 Industrie 1 Industriebetrieb 1 Industriegüter 1 Internal communication 1 International management 1 Internationales Management 1 Interne Kommunikation 1 Konsumentenverhalten 1 Kreativität 1 Leistungsbeurteilung 1
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Type of publication
All
Book / Working Paper 19
Language
All
English 11 Undetermined 8
Author
All
Webster, Frederick E. 3 Aaker, David A. 2 Davidson, William H. 2 Haley, Russell I. 2 AILLONI-CHARAS, DAN 1 Ailloni, Charas Dan 1 CAFARELLI, EUGENE J. 1 Cash, Harold C. 1 Choffray, Jean Marie 1 Cox, William E. 1 Cox, William Edwin 1 Crissy, William Joseph Eliot 1 GRIKSCHEIT, GARY M. 1 Keil, John M. 1 Lambert, Clark 1 Lilien, Gary L. 1 Prince, Melvin 1 SILBERT, IRENE A. 1
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Published in...
All
A Ronald Press Publication 3 Ronald series on marketing management 3 A Ronald Press publication 1 Ronald Series on Marketing Management 1 Ronald Series on marketing management 1
Source
All
USB Cologne (EcoSocSci) 14 ECONIS (ZBW) 5
Showing 1 - 10 of 19
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The creative mystique : how to manage it, nurture it, and make it pay
Keil, John M. - 1985
Persistent link: https://www.econbiz.de/10004727363
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Developing effective communications strategy : a benefit segmentation approach
Haley, Russell I. - 1985
Persistent link: https://www.econbiz.de/10004648680
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Developing effective communications strategy : a benefit segmentation approach
Haley, Russell I. - 1985
Persistent link: https://www.econbiz.de/10000087995
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Industrial marketing strategy
Webster, Frederick E. - 1984 - 2. ed
Persistent link: https://www.econbiz.de/10004756680
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Developing business strategies
Aaker, David A. - 1984
Persistent link: https://www.econbiz.de/10004050781
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PROMOTION : A GUIDE TO EFFECTIVE PROMOTIONAL PLANNING, STRATEGIES, AND EXECUTIONS
AILLONI-CHARAS, DAN - 1984
Persistent link: https://www.econbiz.de/10004050875
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Promotion : a guide to effective promotional planning, strategies, and executions
Ailloni, Charas Dan - 1984
Persistent link: https://www.econbiz.de/10001817764
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Developing business strategies
Aaker, David A. - 1984
Persistent link: https://www.econbiz.de/10000044308
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Field sales management
Webster, Frederick E. - 1983
Persistent link: https://www.econbiz.de/10004784453
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CONSUMER RESEARCH FOR MANAGEMENT DECISIONS / MELVIN PRINCE WITH THE COLLABORATION OF IRENE A. SILBERT
Prince, Melvin - 1982
Persistent link: https://www.econbiz.de/10004649720
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