Important indicator, used in performance analysis, value added expresses enterprise’s contribution to national gross domestic product. The value added through economic activity developed by enterprise should assure the remuneration of all its life participants:employees, investors, state and...

In a complex and challenging background of the whole country, and the NGO sector also, the non-profit organizations are established with the aim of providing public services to communities where they operate, making them as an intermediary between citizens and authorities. In any democratic...

The ecologic products market has registered on the EU countries level a hightened dynamic. Yearly there is a growing number of european ecologic labels granted, labels that are only granted to some classes of non-food products, proving this way the orientation of more and more producers towards...

The best known definitions provided to the concept of marketing management, in the last decades of the 21st century have in common – the orientation towards the client and the development of successfull relations with the clients, the substantion and operationalization of the mix of marketing,...

Rapid innovations in financial markets and the internationalization of the financial flows have created opportunities for developing some new products and supplying a wider product and service range to the banks . Liberalization of the financial markets , the severe competition and the...

The European integration model has proven to be so far a successful one, with a high consideration from the other countries of the world and their attempts to replicate its components and to learn from its experience of regional integration is perhaps the most sincere form of appreciation....

RCM is a methodology through which are described the details of identification and clustering (classification) the outlets, and the customers who visit them. Classification is based on various criteria, which concern both the seller and the buyer. The information resulted from classification...

Project management has appeared and developed based on scientific management theory during the '50s-'60s of the last century. After the 1990s of the last century, we can say that project management has truly become an independent discipline, which has a huge impact on the success or failure of...

In the current economic context, knowledge becomes the new nucleus of progress. If in the traditional economy the production factors were land, labor and capital, in the new economy knowledge is the major component of the productive system. Through the present study we try to clarify the...

Strategic marketing has been for a long time widely recognized as an important aspect of activity of modern organizations. Knowing it characteristics and its role in organizational management is extremely important in developing a long-time efficient business. This article focuses on presenting...