CONTENTS: ACKNOWLEDGEMENTS... I; ABOUT THE MACE PROJECT... III; PLENARY PRESENTATIONS ... 1; Applying an E-teaming approach in modern agribusiness education... 3, Elena G. Kashtanova, Elke M. Leeds; The missing link: Challenge to develop practicing smallholders as professionals and agripreneurs...

Croatia is very close to meeting the requirements necessary for becoming a member of the European Union (EU). On February 6, 2008, the European Enlargement Commissioner Olli Rehn said that accession negotiations with Croatia are moving ahead well. As in all new member states (NMS), the...

Since the beginning of the 1990s a new rural development policy, which has later been called the "new rural paradigm" by the OECD, has received increasing attention in the European Union (EU) and elsewhere. It is expected that these policy measures attenuate social and economic problems in rural...

The aim of this study is to contribute to the explanation of consumer behaviour. To do so, it is not sufficient to identify the product characteristics most relevant to the consumer. Moreover, the reasons why consumers attach meaning to the product attributes have to be found out, whereas the...

This work analyzes the retrospective assessments of East German farmers about their experiences during the transition of collective farms in the German Democratic Republic (GDR). This work focuses on how they performed the re-organization of their respective farms and on the role of external...

This volume of proceedings, available as both a hard copy and a pdf file, is an edited compilation of selected contributions to the MACE Conference 2009, held in Berlin, Germany, at the ICC from 14 to 15 January 2009. We would like to thank all those persons and organisations who contributed to...