The children's influence on the parent's buying behavior as well as on the family budget was neglected in the past. In today's modern lifestyles, dominated by technological devices and digital media, children are greatly exposed to ads and messages that are fostering their eagerness for certain...

Tourism research in its content and methodology is based on numerous statistics. The type and nature of the statistical data used in tourism research can be different and it can relate to general statistical data such as demographics, economic, transport data etc. or they can apply it...

This paper is an action research conducted to demonstrate the connection between the use of power by members of the Board of directors and the social responsibility of the company that reflects the building of the corporate image of the company, which is crucial for increasing its efficiency....

Education is the main driver of the development of science and economic development, but it can also be defined as an essential process in acquiring knowledge, skills and competencies. Purpose of this research paper was to highlight the needs and demands of modern society in preparing human...

The main objective of this paper is to apply a simple linear regression analysis to answer the question of whether international country ranking can be reasonably considered as a new autonomous factor of the development of European transitional economies. Do they represent a recipe for faster...

Numerous bank productivity studies indicate rapid changes in the structure of the financial services industry and advances in financial and nonfinancial technologies. Based on the literature review, this paper analyses the theoretical background of two concepts of performance evaluation - the...

The research analyses two perspectives of pricing methods - the accounting and the marketing one. The research purpose is to analyse both ways and find out how reasonable price is formed - meaning fairly for both the company and the customer. The literature is analysed and the most important is...

It is often stated that foreign direct investment (FDI) influence positively economic growth of the host country, but empirical evidences are still heterogenous. The paper examines the relationship between the FDI and economic growth (real GDP) in Croatia for the period 1995-2018. The research...

Modern sovereign money is accepted as an institution in virtue of the collective intentionality of the acceptance of the sovereign status function declaration it being the official currency of a country. A status function declaration may not create money it may only create a currency. How does...

The paper deals with the elements of business ethics and social responsibility, as important factors for improving the corporate image of the organizations, and thus achieving a competitive advantage on the market. The competitiveness and development of the organization in conditions of more and...