"The focus of this book is on how technology advances have expanded the service economy and improved customer relationships. Through a collection of research, the book presents insights into immersive consumer experiences, virtual brand presence, data-driven personalization, and other topics"--

"This book delves into the symbiotic relationship between HRM, organizational culture, and environmental sustainability. It examines how HRM practices can be leveraged to foster a culture that prioritizes and integrates sustainability into the core of organizational functions. By combining...

"This book provides a robust theoretical framework grounded in the latest empirical research to offer practical insights for industry professionals and researchers alike. Through a multidisciplinary approach, encompassing concepts from behavioral analysis to data structuring, it addresses the...

"This book examines the various emerging trends that marketers are facing, including shifting customer expectations and fragmented media landscapes, as well as the challenge of transforming large amounts of data into actionable knowledge, like the continuous advancement of technology together...

"This book delves into the intricate interplay between technology, organizational dynamics, and societal expectations. It employs the Technology-Organization-Environment (TOE) framework to dissect the factors influencing AI implementation. By synthesizing cutting-edge research with theoretical...

"This edited volume, "AI Innovations in Service and Tourism Marketing," aims to offer a comprehensive exploration of the synergistic potential and implications of AI technologies within the dynamic landscapes of emerging economies. Drawing upon multidisciplinary perspectives from esteemed...

"From the impact of the Industrial Revolution to the emergence of post-modernity, this book assesses the societal transformations since the 1960s. Furthermore, it provides insights into contemporary global complexities, including corporate vulnerabilities, jobless growth sectors, outdated public...

"This book is an endeavor to bridge the gap between the traditional practices of leadership and the cutting-edge advancements brought about by AI. This book is not just for tech-savvy leaders or those familiar with AI, but for anyone responsible for leading teams, projects, or companies in our...

"Accordingly, the book "Powering Industry 5.0 and Sustainable Development Through Innovation" is aimed at providing up-to-date research on the role and applications of technological innovations in powering Industry 5.0 and sustainable development, challenges and emerging trends in Industry 5.0....

"As a solution-oriented resource, this book serves as a catalyst for informed discourse and strategic decision-making among academics, policymakers, and financial practitioners. By providing a comprehensive analysis of CBDCs' potential impact on monetary policy, financial regulation, and illicit...