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Year of publication
Subject
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Theorie 7 Theory 7 Market research 3 Marktforschung 3 Estimation theory 2 Marketing 2 Marketing theory 2 Marketingforschung 2 Marketingmodell 2 Marketingtheorie 2 Mathematisches Modell 2 Schätztheorie 2 Time series analysis 2 Zeitreihenanalyse 2 Ökonometrisches Modell 2 Absatzweg 1 Advertising 1 Competition 1 Conjoint Measurement 1 Conjoint analysis 1 Conjoint-Analyse 1 Decision 1 Distribution channel 1 Duopol 1 Duopoly 1 Dynamische Wirtschaftstheorie 1 Economic dynamics 1 Economic model 1 Entscheidung 1 Entscheidungstheorie 1 Finanzmathematik 1 Game theory 1 Handel 1 Market segmentation 1 Marketing management 1 Marketingmanagement 1 Marktanteil 1 Marktsegmentierung 1 Mathematical finance 1 Methodologie 1
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Type of publication
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Book / Working Paper 9
Type of publication (narrower categories)
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Bibliografie enthalten 3 Bibliography included 3 Bibliografie 2 Konferenzschrift 2 Aufsatzsammlung 1 Festschrift 1 Graue Literatur 1 Lehrbuch 1 Non-commercial literature 1 Textbook 1
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Language
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English 9
Author
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Hanssens, Dominique M. 2 Parsons, Leonard J. 2 Schultz, Randall L. 2 Erickson, Gary M. 1 Green, Paul E. 1 Ingene, Charles A. 1 Jørgensen, Steffen 1 Kamakura, Wagner A. 1 Laurent, Gilles 1 Leeflang, Peter 1 Lilien, Gary L. 1 Parry, Mark E. 1 Parry, Mark Edward 1 Pras, Bernard 1 Wedel, Michel 1 Wind, Yoram 1 Zaccour, Georges 1
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Institution
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European Institute for Advanced Studies in Management 1
Published in...
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International series in quantitative marketing : ISQM 9
Source
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ECONIS (ZBW) 9
Showing 1 - 9 of 9
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Differential games in marketing
Jørgensen, Steffen; Zaccour, Georges - 2004
Persistent link: https://www.econbiz.de/10001803827
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Mathematical models of distribution channels
Ingene, Charles A.; Parry, Mark E. - 2004
Persistent link: https://www.econbiz.de/10002174968
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
Wind, Yoram (ed.); Green, Paul E. (honouree) - 2004
Persistent link: https://www.econbiz.de/10013391457
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Dynamic models of advertising competition
Erickson, Gary M. - 2003 - 2. ed
Persistent link: https://www.econbiz.de/10001692181
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Market response models : econometric and time series analysis
Hanssens, Dominique M.; Parsons, Leonard J.; Schultz, … - 2003 - 2. ed., 2. print.
Persistent link: https://www.econbiz.de/10002113464
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Market response models : econometric and time series analysis
Hanssens, Dominique M.; Parsons, Leonard J.; Schultz, … - 2002 - 2. ed., 2. print
Persistent link: https://www.econbiz.de/10001629142
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Market segmentation : conceptual and methodological foundations
Wedel, Michel; Kamakura, Wagner A. - 2000 - 2. ed.
Persistent link: https://www.econbiz.de/10001422025
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Building models for marketing decisions
Leeflang, Peter (contributor) - 2000
Persistent link: https://www.econbiz.de/10001446367
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Research traditions in marketing
Laurent, Gilles (ed.); Lilien, Gary L. (ed.);  … - 1994
Persistent link: https://www.econbiz.de/10013391471
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