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Marketing
15
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13
Marketing management
12
Marketingmanagement
12
USA
8
Consumer behaviour
5
Konsumentenverhalten
5
Marketing theory
4
Marketingtheorie
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06.08.1989
1
Absatzplanung
1
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34
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8
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English
33
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Bernhardt, Kenneth L.
2
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1
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1
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1
Bearden, William O.
1
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1
Belk, Russell W.
1
Bellenger, Danny N.
1
Bennett, Peter D.
1
Bloom, Paul N.
1
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1
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1
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1
Decker, William S.
1
Douglas, Susan P.
1
Gelb, Betsy D.
1
Greenberg, Barnett A.
1
Greer, Thomas V.
1
Haas, Raymond M.
1
Jain, Subhash C.
1
King, Robert L.
1
LaPlaca, Peter J.
1
LaPlaca, Peter L.
1
Locander, William
1
Lusch, Robert F.
1
Mayer, M. S.
1
Mazze, Edward M.
1
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1
Murphy, Patrick E.
1
Shimp, Terence A.
1
Smith, L. George
1
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1
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1
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1
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1
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American Marketing Association
30
Educators' Conference <1979, Houston, Tex.>
1
Educators' Conference <1981, Washington, DC>
1
Educators' Conference <1982, Chicago, Ill.>
1
International Marketing Conference
1
Marketing Educators' Conference <1976, Memphis, Tenn.>
1
Marketing Educators' Conference <1977, Hartford, Conn.>
1
Summer Educators' Conference <1983, Dearborn, Mich.>
1
Summer Educators' Conference <1984, Chicago, Ill.>
1
Summer Educators' Conference <1985, Washington, DC>
1
Summer Educators' Conference <1986, Chicago, Ill.>
1
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1
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Series / American Marketing Association
34
AMA educators' proceedings
5
Combined proceedings (Spring Conference + Fall Conference)
4
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4
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3
Educators' proceedings
3
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3
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2
Proceedings of the ... National Conference of the American Marketing Association
2
Proceedings of the Winter Conference of the American Marketing Association
2
Enhancing knowledge development in marketing : AMA educators' proceedings
1
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1
Proceedings of the ... AMA annual marketing conference
1
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1
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ECONIS (ZBW)
34
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Enhancing knowledge development in marketing
Bloom, Paul N.
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000810623
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2
1987 AMA educators' proceedings
Douglas, Susan P.
(
contributor
)
-
American Marketing Association
-
1987
Persistent link: https://www.econbiz.de/10001548914
Saved in:
3
1986 AMA educators' proceedings
Shimp, Terence A.
(
contributor
)
-
American Marketing Association
-
1986
Persistent link: https://www.econbiz.de/10001548937
Saved in:
4
1985 AMA educators' proceedings
Lusch, Robert F.
(
contributor
)
-
American Marketing Association
-
1985
Persistent link: https://www.econbiz.de/10001548945
Saved in:
5
1984 AMA educators' proceedings
Belk, Russell W.
(
contributor
)
-
American Marketing Association
-
1984
Persistent link: https://www.econbiz.de/10001548951
Saved in:
6
1983 AMA educators' proceedings
Murphy, Patrick E.
(
contributor
)
-
American Marketing Association
-
1983
Persistent link: https://www.econbiz.de/10001477602
Saved in:
7
An assessment of marketing thought and practice
Walker, Bruce J.
(
ed.
);
Bearden, William O.
(
contributor
)
-
1982
Persistent link: https://www.econbiz.de/10013449821
Saved in:
8
The changing marketing environment : new theories and applications
Bernhardt, Kenneth L.
(
contributor
)
-
1981
Persistent link: https://www.econbiz.de/10013449970
Saved in:
9
Reflections on progress in marketing : proceedings, december 28 - 29, 1964, Sheraton-Chicago Hotel, Chicago, Illinois /American Marketing Association . Ed. by L. George Smith
Smith, L. George
(
contributor
)
-
1965
Persistent link: https://www.econbiz.de/10001450886
Saved in:
10
Emerging concepts in marketing
Decker, William S.
(
contributor
)
-
1963
Persistent link: https://www.econbiz.de/10001450903
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