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Customer retention in the automotive industry : quality, satisfaction and loyalty
8
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ECONIS (ZBW)
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The value of passenger car customers
Herrmann, Andreas
- In:
Customer retention in the automotive industry : …
,
(pp. 349-370)
.
1997
Persistent link: https://www.econbiz.de/10001299158
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2
Customer retention in the automotive industry : an economic analysis
Weißenberger, Barbara E.
- In:
Customer retention in the automotive industry : …
,
(pp. 317-348)
.
1997
Persistent link: https://www.econbiz.de/10001299159
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3
Strategic loyalty management : some reflactions regarding customer retention instruments in the automotive industry
Henneberg, Stephan
- In:
Customer retention in the automotive industry : …
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(pp. 215-257)
.
1997
Persistent link: https://www.econbiz.de/10001299160
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Method supplied investigation of customer loyalty in the automotive industry : results of a causal analytical study
Bauer, Hans H.
- In:
Customer retention in the automotive industry : …
,
(pp. 167-213)
.
1997
Persistent link: https://www.econbiz.de/10001299161
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The complex relationship between customer satisfaction and loyalty for automobiles
Auh, Seigyoung
- In:
Customer retention in the automotive industry : …
,
(pp. 141-166)
.
1997
Persistent link: https://www.econbiz.de/10001299162
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Achieving customer satisfaction, loyalty, and retention through strategic alignment
Johnson, Michael D.
- In:
Customer retention in the automotive industry : …
,
(pp. 117-139)
.
1997
Persistent link: https://www.econbiz.de/10001299163
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7
From value-orientated quality improvement to customer satisfaction : a case study for passenger cars
Herrmann, Andreas
- In:
Customer retention in the automotive industry : …
,
(pp. 93-115)
.
1997
Persistent link: https://www.econbiz.de/10001299164
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Design of lines as a product-policy variant to retain customers in the automotive industry
Bauer, Hans H.
;
Huber, Frank
;
Keller, Thomas
- In:
Customer retention in the automotive industry : …
,
(pp. 67-92)
.
1997
Persistent link: https://www.econbiz.de/10001299165
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