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Handbook of corporate communication and public relations : pure and applied
28
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ECONIS (ZBW)
28
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1
Knowledge management for best practice
Roberts, Stephen A.
- In:
Handbook of corporate communication and public …
,
(pp. 34-53)
.
2004
Persistent link: https://www.econbiz.de/10002558999
Saved in:
2
Corporate and government communication: relationships, opportunities and tensions
Moloney, Kevin
- In:
Handbook of corporate communication and public …
,
(pp. 54-70)
.
2004
Persistent link: https://www.econbiz.de/10002559006
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3
Strategic challenges for corporate communicators in public service
Kuteev-Moreira, J. Paulo
;
Eglin, Gregor J.
- In:
Handbook of corporate communication and public …
,
(pp. 110-128)
.
2004
Persistent link: https://www.econbiz.de/10002559031
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4
Communication audits: building world class communications systems
Tourish, Dennis
;
Hargie, Owen
- In:
Handbook of corporate communication and public …
,
(pp. 131-144)
.
2004
Persistent link: https://www.econbiz.de/10002559074
Saved in:
5
The Olympic Games: a framework for international public relations
Harahousou, Yvonne
(
contributor
)
- In:
Handbook of corporate communication and public …
,
(pp. 145-157)
.
2004
Persistent link: https://www.econbiz.de/10002559108
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6
Facets of the global corporate brand
Melewar, T. C.
;
McCann, Christopher D.
- In:
Handbook of corporate communication and public …
,
(pp. 158-166)
.
2004
Persistent link: https://www.econbiz.de/10002559120
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7
Differing corporate communication practice in successful and unsuccessful companies
Coulson-Thomas, Colin
- In:
Handbook of corporate communication and public …
,
(pp. 167-183)
.
2004
Persistent link: https://www.econbiz.de/10002559151
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8
Communicating with 1.3 billion people in China
Fan, Ying
;
Liu, Wen-Ling
- In:
Handbook of corporate communication and public …
,
(pp. 184-199)
.
2004
Persistent link: https://www.econbiz.de/10002559162
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9
Today's corporate communication function
Goodman, Michael B.
- In:
Handbook of corporate communication and public …
,
(pp. 200-226)
.
2004
Persistent link: https://www.econbiz.de/10002559172
Saved in:
10
Assessing integrated corporate communication
Pickton, David
- In:
Handbook of corporate communication and public …
,
(pp. 227-242)
.
2004
Persistent link: https://www.econbiz.de/10002559185
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